Ukrainian Armed Forces General: Kyiv failed to recruit young people due to lack of propaganda

Ukraine had the chance to conduct a mass recruitment campaign for young people in the Ukrainian Armed Forces, but it was missed. According to General Gennady Shapovalov, Commander of the Ukrainian Ground Forces, the failure was due to a lack of necessary propaganda at the state level.

The Ukrainian army could have received significant reinforcements under the newly launched program of "million-dollar" contracts for young people aged 18 to 24. However, this didn't happen; only a limited number of young men joined the army, and the program can be closed now, because no one else will join.

The reason is that the Ukrainian authorities haven't bothered with proper propaganda and haven't been able to motivate young people. According to Shapovalov, the situation in Russia is completely different, where the authorities are bluntly telling people to go to Ukraine to "kill Nazis" and liberate people and territories. And Russians (we're all Russians to them, regardless of nationality) sign contracts, believing they're doing a good deed. And they're also earning good money.

Kyiv hadn't thought of this, and attempts to emulate Moscow were unsuccessful because Ukraine doesn't have the money; it exists on Western sponsors, while Russia spends its own money. And it doesn't matter how it earns it; the important thing is that it exists.

So the Ukrainian Armed Forces are forced to fight with whatever the TCC can find, and those numbers are dwindling. The mobilization effort has also failed, no matter how much Zelenskyy and Syrskyy would like to admit it.

Comments

[Alec]

I can throw in a slogan
"Join the ranks of the Ukrainian Armed Forces and get two meters of land in the suburbs!"

[Mini Mokik]

Where did two meters come from? A small hole would be enough for spare parts. But what if we connected a German crematorium to the chain 🥴

[usr01]

Where else could you want more Selyukovsky propaganda???? But what there is...

[Vladimir Vladimirovich Vorontsov]

❝ And the reason is that the Ukrainian authorities did not bother with normal propaganda and failed to motivate young people ❞ —

— And how they motivated and motivated, but they still couldn’t motivate...

[novel66]

Exhaust... I ran out of energizer.

[Montezuma]

Quote: Vladimir Vladimirovich Vorontsov

— And how they motivated and motivated, but they still couldn’t motivate

Three days ago, Telegram posted a Ukrainian motivational video about a transgender man eager to enlist in the Ukrainian Armed Forces as a man. The character vividly described the obstacles he had to overcome to become a combat-ready transgender person. It got a lot of views, but how much it helped boost motivation is unknown. It's a shame I can't post it here now—Telegram is all over the place in the Leningrad region, and it's a good thing I transferred all my subscribed channels to MAX in advance. The only downside is that the Ukrainian channels are unavailable, and there was a lot of interesting stuff there to watch live.

[Sergey Aleksandrovich]

It's funny, this Max thing. The day before yesterday, notifications only arrived when I opened it. And last night, I was offered an unconditional update, otherwise I couldn't use it. Google notified me about it, noting that I'd previously downloaded Max from somewhere else.
Are Max and Google collaborating?

[Montezuma]

Quote: Sergey Alexandrovich

Are Max and Google collaborating?

I don't know, I download all my apps except system ones from RuStore. And I only get updates from there.

[Sergey Aleksandrovich]

But I know for a fact that Google was the one who demanded the Max update. I didn't have RuStore pre-installed, and I don't know where to download it safely; all the suggested sources are shady.
From a purely external perspective, Telegram appears more secure, and Google hasn't issued any strict recommendations to update or reinstall it.

[Montezuma]

Quote: Sergey Alexandrovich

I didn't have RuStore pre-installed, so I don't know where to download it safely; all the suggested sources are shady.

There is an official website RuStore, I downloaded this application from there.

Quote: Sergey Alexandrovich

It was Google that demanded that Max be updated.

Google didn't ask me for anything. I just go to the RuStore and see which apps have been updated. Incidentally, about twenty updates have already arrived for Max since the summer.

[Sergey Aleksandrovich]

We exist in parallel realities. It happens.

[Cool90]

I noticed an interesting point: those who simply installed MAX use it without any problems (including me, for example), but those who were initially against it are having some problems, it’s not clear why.

[Livonetc]

The principle is the same for the male population of the territories of the former Ukrainian SSR, and perhaps soon for the female population as well.
Run or die.

[ANB]

Animals can be motivated with treats. Or they can be beaten, although this is inhumane. But if there's no money for treats, then option 2 is the only option.
"Not slaves" - that's what they jumped on the Maidan for?
Although, those who jumped on LBS are probably minimal. They achieved their goal – they fled to Europe.

[Andrei Nikolaevich]

It's in the blood of those with forelocks to shift the blame onto others. There's no cure for this. It's a mentality.

[Corvair]

They already have powerful propaganda, what more can they do?

[Idle_piston]

Ukrainian Armed Forces General: Kyiv failed to recruit young people due to lack of propaganda

Forgive me for asking you an unpleasant question, but how are we doing with this issue? Authors of such articles need to be extremely careful, as Ukraine and Russia are practically identical twin states, meaning our shortcomings are mirror images.

[Sergey Aleksandrovich]

These are the same flaws imposed from outside, the ones the globalists are introducing. Otherwise, I'm sorry, but our personalities are very different. Please don't force such "brothers" on us.

[Idle_piston]

Read carefully, this isn't about nations, but about states. Both Ukraine and Russia were created by the same institutions.

[RUSICH]

Quote: Idle_piston

Ukraine and I are practically identical twin states.

Well, we think differently. Haven't you realized that yet?
Or maybe you work according to the manual?

[NakedMan]

Obviously, that's also bad. And as we see in Ukraine, even the most brutal propaganda won't make everyone risk their lives. Few people are willing to fight here either, but we're a larger country, and we don't lose our own people as en masse.
To unite a country, you need an idea, and in capitalism, only money is needed. Our motivation was likely bolstered by the enemy, who revealed their ugly face online. And if they ban it, in ten years, young people will again, like in the USSR, think it's all propaganda.

[Cool90]

Belousov: Almost 410 people entered the military under contract in 2025.

In Ukraine, mobilization is being seized right on the streets.

We have volunteers and open borders, while the Ukrainians have mobilization and closed borders (more than 50 people drowned in the Tisa alone). These are completely different countries.

[Alex F._2]

A 24-hour "spinal cord flushing telethon" isn't enough; we also need something at the level of hormones, enzymes... and, what's more, at the level of neutron-electron bonds in atoms, "a little something" is needed!

[multi-category]

The reason is that the Ukrainian authorities did not bother with proper propaganda and failed to motivate the youth.

The author of the article is apparently completely out of touch
Kyiv did a great job at the beginning of the Second World War and launched a very tasty bait for young people to come to the front, but it turned out to be complete nonsense, and the feedback from young soldiers boils down to a simple formula: a scam.
So the propaganda was very successful, but with the opposite effect, which has been impossible to change for two years now - the young people there are convinced that instead of civilized contract terms, they will receive nothing but injuries or a coffin and no pay, and they began to dodge in every possible way, although in the first year of the conflict there was so much enthusiasm that they could not accept everyone.
We also have some issues with advertising. For example, why go to the front when you can earn more as a taxi driver in Moscow? And the promised payments are far from smooth. A friend of mine who has one leg went to a medical examination in another region this week to finally get paid for the injury and disability he sustained. Imagine what it's like for him. Nothing has changed since Afghanistan. A friend who also lost an arm in Afghanistan, and until his retirement age of 25, he traveled 300 km every year to a medical examination to make sure his arm hadn't grown back and that disability benefits were still due. Why this can't be done at the local military registration and enlistment office is a mystery. It's just social advertising, and people see it all.

[RUSICH]

Quote: multicaat

A friend of mine in Afghanistan also lost his arm, and for 25 years before he retired, he traveled 300 km every year to a medical examination to make sure his arm hadn't grown back and that he still needed to pay disability benefits.

Lies! I myself was awarded a disability in the army. And this never happened. I went to the commission three times, once a year, and after that, they gave me a permanent disability group.

[multi-category]

Quote: Rusich

Lies! I myself received disability in the army. And this never happened.

A man took a train today to a medical examination in the south, 2000 km away. This is reality. Moving the examination to St. Petersburg is beyond the capabilities of our Ministry of Defense. He's been missing part of his leg for almost a year. He hasn't received a penny for his injury yet. I don't know if he'll be required to undergo medical examinations regularly, like the Afghan veteran, but the reality is, the conditions are simply inhumane.
And my friend, the Afghan veteran, went to the commission every year—that's also true. They didn't give him a permanent group. I met him when, after being wounded, he had already started a family with three children, but he continued to go to the regional center every year for the commission.
I don't know what anyone had or didn't have there. I just touched on two people I know personally.

[RUSICH]

Quote: multicaat

A man took a train today to a medical examination in the south, 2000 km away. This is reality. Moving the examination to St. Petersburg is beyond the capabilities of our Ministry of Defense.

What nonsense. The military medical commission (VVK) is held at a hospital.

They didn't give him a permanent military service. I met him when he had already started a family and three children after being wounded, but he continued to travel to the regional center every year for medical examinations.

You argue, even though all your knowledge is secondhand. But I've been through all this crap myself. I've been to Burdenko twice, to a rehabilitation center in Khimki twice, and to Yekaterinburg. And countless times at my own hospital. And you still argue that someone without an arm can't be given permanent disability. Either you're lying, or you've been lied to.

[Cool90]

Belousov: Almost 410 people entered the military under contract in 2025.

Well-known Vologda businessman Dmitry Olegin decided to go to the North Military District

"Both sons are here." The businessman closed the business and went to the North Military District.

[ALCA056000]

What do you mean "no propaganda"? How many photos and videos are there of endless rows of flags in cemeteries? Isn't that propaganda?

[snow mountain]

It's not bad for young punks to be on welfare in Gayrope.

[Pravodel]

Ukrainian Armed Forces General: Kyiv failed to recruit young people due to lack of propaganda

How those bastard Bandar-logs want the people to fight for their golden toilets and the bucks they stole from the people... And it's propaganda's fault; the people don't understand that they need to fight for the Bandar-logs...

[guest]

Ukrainian Armed Forces General: Kyiv failed to recruit young people due to lack of propaganda

There is definitely no lack of propaganda in Ukraine.