Propaganda and agitation in the USSR in the era of perestroika (part of 1)
(Matthew 7: 24 – 27)
It is impossible not to notice that usually every person looks at what is happening (or what has happened) “from his bell tower” and that he “cannot see the forest behind the trees”. There simply is not enough information to make ends meet. However, this was also very well written by J.Orwell in his novel “1984” in the part where the main character asks the old man who met him in the pub better or worse that he lived before. And he remembers the little things, but only ... does not remember and does not know. Because of this, myths are born about the “spies” who destroyed the USSR, about the Trotskyists (this is nonsense in general), who made their way to the leadership of the CPSU in the 80s (!) Years, in a word - just trying to explain the extremely difficult. Or, for example, they often talk about alleged shortcomings of propaganda in the 80s of the last century and teachers who appeared stories CPSU, "destroyed the minds of youth." Or that "the USSR collapsed because it lost the information war to the West."
What can you say? There is a grain of truth in this. But ... at the same time, one can say that such statements indicate a complete lack of understanding of the specifics of party agitation and propaganda work, because with the existing control, anti-Soviet people publicly “opened their mouths” once, for the second time simply would not have time to do so. It is possible that he was not put in prison, but after the “where it should be” conversation, he certainly wouldn't be trusted to work with the masses. Or, on the contrary, forgiven and entrusted, only the man himself would become after this ... "holier than the Pope"! So the teachers of anti-Soviet history of the CPSU and scientific communism should be forgotten forever. And even before talking about something on this topic, at least you need to familiarize yourself with the documents of the party archives in order to find out how it all happened then. And such an opportunity gives us again an appeal to the candidate and doctoral dissertations devoted to the study of issues of party propaganda.
VO readers have already noted the informativeness and usefulness of publishing selected places from V. Solovyov’s dissertation on the topic of party leadership to the evacuated population during the war years, and it will definitely be continued. But now there is an interest precisely in agitation and propaganda in the last years of Soviet power. It is interesting, but how it was carried out, is it not, and again at the level of the LOW TOWER and ON THE PLACE. Fortunately, to satisfy this interest is an opportunity. The fact is that in 2005, my daughter Svetlana Shpakovskaya defended her Ph.D. thesis at the Moscow State University on the topic: “Formation and development of public relations services in the Russian Federation in the second half of 80-90. Of the twentieth century (regional aspect) ”and here it was just in great detail how the party organizations in the Middle Volga region were engaged in propaganda, counter-propaganda and agitation“ for Soviet power and real socialism ”. Interestingly, over the past years, the value of this research has not diminished at all, and I would even say that it has only increased.
So, how did the party educate the masses of Soviet working people in the spirit of Marxism-Leninism, proletarian internationalism and rejection of bourgeois ideology from 1985 to 1990 a year? To reveal this topic, the materials of the former party archive of Penza (renamed to the Department of Funds of political organizations under the State Archive of the Penza Region - OFOPO GAPO), the former party archive of the Kuybyshev Region, renamed into the State Archive of Social and Political History (Samara Region) - GASPI were used. , and a number of other sources. That is, everything is transparent, everything is reliable and everything is verifiable!
V.Shpakovsky
As you know, the staff of the regional committee of the CPSU — the main ideological center that implements the party’s policy in the regions of the country — had propaganda and agitation departments subordinate to which were lecturers, propagandists and agitators.
Cover a pleasant "color of maximum confidence."
With their help, targeted distribution of information was carried out and, accordingly, the impact on target audiences. By 1985, considerable experience was accumulated in the field of agitation and propaganda activities, and training was organized. The main focus in working with the population was considered to be the communist education of the working people: “forming a Marxist-Leninist worldview, class self-consciousness, intransigence towards bourgeois ideology, an organic need to master modern knowledge, raising the level of moral culture, developing high moral qualities, strengthening the struggle against individualism, - undisciplined, immoral behavior ... "[1].
A total of 213 work pages A4 format. 119 archival documents have been introduced into scientific circulation, which is quite a lot for such a narrow topic.
Similar work was also carried out through the media, and ideologically prepared personnel were to carry it out. For the purpose of such training, certification of media workers of other mass media was regularly conducted, while the main task of certification was considered: “to increase political, vocational training, moral qualities of press, television and radio workers, strengthen the role of the media and propaganda in the communist education of workers, social tasks, ideological work "[2]. Those. the press, subsidized by the state, was controlled by it and should have positively reflected the results of the activities of the party and the government.
On the other hand, the reaction of the working people to one or another party action was to demonstrate how positively the working masses treat it.
So, in “Information on Organizational and Ideological Activities” for 1985, the responses of workers of the Penza Region to the visit of General Secretary of the Central Committee of the CPSU M. S. Gorbachev were given, including the following: “With a feeling of deep interest, I took the message about the trip M. S. Gorbachev to France, - said the mechanic of the locomotive depot Penza-Sh V.M. Burov, when American imperialism intends to transfer the arms race to outer space ”[3].
A number of areas of such activity were very similar, but they had different motivations, and, most importantly, an economic basis. For example, lecture propaganda was recognized as an extremely important area of work with the public. So, in 1985, the lecturing group of the CPSU regional committee of the Penza region prepared such lectures as: “Developed socialist society - a society of genuine democracy”, “Economic calculation and collective contracting - an important way to intensify animal husbandry”, “On the tasks of collectives of enterprises and organizations for further development of housing and communal services of the city of Penza ". In 1986, the lectures were read: “Labor accomplishment of workers of the region to the XXVII Party Congress”, “XXVII Congress of the CPSU and tasks of the region’s workers”, “Decisions of the XXVII Congress of the CPSU to the cause and life of each labor collective, each worker”, “On time and without loss to harvest, to create a reliable fodder base - the main tasks of the agricultural worker ”[4].
Mainly all these lectures were read on so-called Lenin Fridays. At the same time, an analysis of the archival funds of the regional committee of the CPSU of the Penza Region allows to establish that, starting with 1986, the propaganda and agitation department began to collect questions that were asked during Lenin Fridays. In 1985, data on such questions are completely absent, in 1986 they appear, but they are still few, and in 1987 their volume begins to grow sharply. The FULL NON-CONFORMITY of the topic of the lecture attracts attention with the questions asked to the speaker. Here, for example, is the topic of a lecture given in 3 August 1987 on the Zheleznodorozhny District of Penza 2: “The June Plenum of the Central Committee of the CPSU and the tasks of the working people in deepening restructuring” In addition to the main speaker, the lecture was attended by 3 speaker from the district party committee and 1 man from the CPSU city committee. But the questions that were asked at the lecture to the speaker: “What is the restructuring of the concrete goods plant at us?”; “Why are buses Nos. 4 and XNUMX bad going?”; “When will the road be asphalted to the village of Concord?”; “Will the percentage of housing for the piano factory workers be increased?”
In general, all major issues revolved around ordinary everyday problems that should have been solved ... by local Soviets, and by no means the party. They also asked, “Who is to blame for the fact that there are no cookies, gingerbread, rice and other goods on the shelves of our city?”; “On whom does poor transport work during peak hours?”; “In a bread shop on the street. K. Zetkin is a small range of bread, and they bring it late ... Will these disadvantages be eliminated? ”
However, there were also very acute social issues: “How can we explain the stagnation in our economy?”; “How many drug addicts are there in Penza?”; “Why aren’t medical education about AIDS going on?”
19 August 1988 was asked on Lenin Friday: “When will the local Soviets be the real local authority?”; “Where did the washing powder, caramel, women's toilet items go? Why are there long queues everywhere? ”,“ What is the reason for the shortage of gasoline in the city? ”,“ How will each family get a separate apartment in 2000? Is it real in Penza? ”
In Saratov, in January, 1986, in terms of activities of the propaganda and agitation department of the CPSU regional committee, was ordered to hold a single political day throughout the region on the theme “A world without wars, without weapons - the ideal of socialism ", for which to send propaganda groups to the cities and districts of the region consisting of lecturers of the regional committee of the CPSU and the regional organization of the society" Knowledge "of university professors and researchers.
The best propagandists were awarded certificates and desktop medals of the CPSU regional committee, as it was practiced in the Samara region, for example, where in 1987 only 70 people were awarded in Chapaevsk.
At the same time, it was already noted that in the state of the problem of Marxist-Leninist education in many areas a formal approach prevails. The narrow subject of lectures in youth audiences, little attention is paid to strengthening the counter-propaganda orientation of the media, and most of the youth is critical of the activities of the Komsomol [6].
For the purpose of ideological treatment of the population, special training units were created in the region, educating people passing through them in the spirit of Marxism-Leninism. So, in 1985-1986. in the Penza region there were: schools of young communists - 92; political schools - 169; basics of Marxism-Leninism - 2366; schools of scientific communism - 1279; Party and business asset schools- 31; schools ideological asset - 62; theoretical seminars - 98; methodological seminars - 30; University of Marxism-Leninism - 1. 5350 people [7] passed through all the structures.
The regional committees of the CPSU constantly monitored the activity of this system in accordance with the resolutions of the Central Committee of the CPSU, and in particular the resolution of the Central Committee "On the restructuring of the system of political and economic studies" adopted in 1988. Interestingly, among the shortcomings noted, for example, by the Samara CPSU OC, were: poor attendance, insufficient number of round tables and business games, and this despite the fact that XMLUM received a higher economic education in the UML during the previous five years. Only in the city of Syzran in 8279, more than 1987 of thousands of young men and women studied Marxist-Leninist theory and topical issues of domestic and foreign policy [4].
The figure, as we see, is quite significant, and, nevertheless, as already noted, the overall situation with youth work here was assessed as not quite satisfactory.
The propaganda and agitation department of the CPSU Regional Committee of the Penza Region was in charge of organizing visits of Penza citizens to Hungary, the Bekesh region of which was twinned with Penza. In 80-s. there was a regular exchange of work teams and specialists. In Bekeshabu, workers of health care, trade, meat processing plant, glassworks of the city of Nikolsk, pioneers on summer vacations traveled. Similarly, guests were taken from Hungary. At the same time, the department recommended the Committee on Television and Radio Broadcasting under the executive committee of the Penza Regional Council of People's Deputies to provide wide and comprehensive media coverage of friendly relations and internationalism of Penza workers [9].
It is interesting that quite often the fact of traveling abroad of Soviet citizens was viewed as a propaganda move, as evidenced, for example, by the certificate of the work of the travel abroad commission at the Kuibyshev OK CPSU Committee (1986): “It has not yet become the rule to discuss each characteristic -recommendation in party organizations, work collectives, to take into account their views on the business and moral and political qualities of the workers put forward to travel abroad. Often when considering the characteristics of the shortcomings recommended nothing is said at all, or the shortcomings are smoothed out.
The system of organizing the training of all categories traveling abroad has not yet been formed, which reduces the effectiveness of travel and propaganda work. Often, all planned training is limited to superficial instruction, many tasks are poorly worked out, they are not of a specific nature, people are not taught how to work abroad, how to borrow best practices. Many experts do not have the necessary information to carry out advocacy ... "[10]
On the other hand, the CPSU bodies provided special support to foreign correspondents who visited the regions of Russia during the perestroika years. It is interesting to note that the certificates addressed to the secretaries of the OK CPSU called the direction the newspaper and its circulation adhere to [11]. At the same time, the journalists of their own media were sent to study at the All-Union Institute of Advanced Training of the Press.
To be continued ...
Archive sources:
1. GASPI F. 656, 0.189. D. No. 10. S. 5.
2. GASPI F. 656 O. 189, D. No. 201, Protocol 23. P. 1.
3. OFOPO GAPO. F. 148, Op. 1. D. No. 6898. S. 156.
4. OFOPO GAPO. F. 148, Op. 1. D. No. 7014. S. 174.
5. GASPI. F. 656. Op. 195, D. 71, protocol 42. S. 28.
6. Ibid. Protocol 47. P.16.
7. OFOPO GAGO. F. 148, Op.1. D. No. 6902, S. 42.
8. GASPI F. 656, Op. 195, D. 81, Protocol 47. S. 16.
9. OFOPO GAPO. F. 148. On. 1. D. No. 7170. S. 100.
10. GASPI F. 656, Op. 192, D. 203. S. 10.
11. GASPI F. 656, Op. 192, D. 206. S. 1.
Information